A New Beginning

This post is me officially declaring that the new era for Kindred Calling (and tbh myself) is here.

I’ve been in the branding and design world for over 9 years…!! Just pondering that for a moment.

There have been many a learning curve, plenty of self doubts, but they’ve been paired with meeting incredible women following their own soul calling, making life long friends and discovering a confidence I never knew was within me. It's not been plain sailing… but insane white water rafting is where it's at… I’m guessing ;)

This new direction has been calling me for a while.

Earlier this year I started painting again, after a 20 year pause. But getting started was hard, although I knew I really wanted to, in fact…I desperately needed to start painting again. It was calling my soul. But I was so unsure of my abilities, it wasn’t until I started to let go, and not be so precious about the outcome that I fell into it. And I fell in deeply. It helped me to climb out of a hole that I had been stuck in for a while. I felt like I was finally coming home to myself after so many years being completely lost. Allowing myself to be truly creative for nobody else but me was so freeing. 

I started an account to share my journey on Instagram (you can follow along here if you like), and started to surround myself with other artists. I want to just immerse myself in this world, especially now in this world that’s being overridden with AI, making with our own hands can bring us back to our true selves. It's like a form of meditation.

I had been going through quite an emotional rollercoaster this past year that was not fun for anyone involved. And I had real doubts about whether I could continue running my beautiful little business. But I had an idea in the shower that landed with me and felt like a very timely gift from the universe.

When the idea that I could help artists with their websites and visual identities popped into my head, it seemed so obvious, but for some reason had avoided me for years! I want to help artists create online homes for their work with ease. Not something that is overwhelming and causes a tech headache. That's the idea behind the Squarespace templates I'm creating, designed specifically for emerging artists, they’re under £300, so make them super affordable. I want to create a space where artists can find resources that will genuinely help them. I’ve also created a small collection of simple logo templates in Canva, The Vault.

The thinking behind this new direction is just to help artists on their journey with the skills I have, whilst also pursuing my own art, so they can mingle together and become a lovely creative world.

You’ll also find that each month there is an artist spotlight interview on the blog, I discover so many artists, and this is just a little way of helping to shine a light on their work.

I know this is a little rambley, but I hope you stick around for this new season for Kindred Calling.