BRANDING & WEB DESIGN THAT TAKES YOU BEYOND DIY

For soul-driven coaches, creatives & authors

Step into an aligned, elevated brand that reflects who you’re becoming.

work together
kindred calling icon

You’re following an inner nudge, a gentle but persistent call you can’t ignore.

You’ve started a business that fills your heart with excitement (and a little fear). You’re willing to step far outside your comfort zone to make it work, but sometimes you feel lost, overwhelmed, and unsure how to make your vision a reality.

You want your brand to feel polished and professional, but DIY hasn’t quite got you there yet.

That’s where Kindred Calling comes in, a brand identity design studio helping soul-driven coaches, authors and creatives craft brands that they feel confident in.

explore the services

HOW WE CAN WORK TOGETHER

Kindred Calling offers a selection of tailored branding services designed for whichever stage of business you’re in

A black and gray office conference table with matching chairs in an industrial setting, with a brick wall, window, and curtains in the background.

Perfect if you’re at the very beginning of your business journey or are feeling unsure. Together we’ll define the heart of your brand so you can move forward with confidence.

Brand Clarity session

Learn more
Business card design for Lizzie Smith Writes, on olive-green fabric.

A soulful starter brand package. We'll define colours, fonts, and brand marks designed to ground your visuals, give you confidence, and support your next season of growth.

The Rooted Brand

Learn more
Laptop on an orange velvet chair with a website displayed, featuring dark leafy background and white text.

A gentle check-in with your brand, offering thoughtful insight into what’s working, what’s feeling off, and what aligned shifts will bring you closer to the brand you’re meant to grow into.

Brand Audit

Learn more
Open laptop on a wooden desk displaying a bridal portfolio website called Lila Grey.

A bespoke brand identity and website designed to carry your business confidently into its next chapter, elevated, intentional, and fully aligned with who you are becoming.

Brand & Web Design

Learn more 
the kindred calling way

DESIGN THAT FEELS LIKE HOME

At Kindred Calling, design isn’t about surface-level aesthetics. It’s about creating a brand that feels like home, one that reflects your soul, your unique magic, and your vision for what’s next.

Gentle guidance

I listen deeply and help to bring clarity without the overwhelm.

Alignment first

Every design choice is rooted in your values and vision.

Accessibility

With flexible options + payment plans, I meet you where you are.

Soul led design

Your brand is more than just visuals. It should feel right in your soul.

  • Lucie went above and beyond and was super patient with me. One of the best decisions you will ever make for your business!

    Katie

  • Everything flows. The ideas, the communication and the designs.

    Elizabeth

  • Lucie listened and understood the brand vibe that we wanted to create, and she created something that was so much more beautiful than we ever imagined!

    Annika

Black and gray office chairs around a gray table in a room with a large window and a brick wall.

Start with a brand clarity session

not sure where to begin?

A gentle space to define your direction and uncover what’s next for your brand.

learn more
Embossed business card design for Flora Lane, held up among yellow flowering plants against a partly cloudy sky.

Your next chapter, visualised

imagine what's next

A selection of past projects to give you a feel for what your next chapter could look like.

view the portfolio 
Ready to step into the brand you’re becoming?

YOU DESERVE A BRAND THAT FEELS ALIGNED

Step into an aligned, elevated brand that reflects who you’re becoming.

work together